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Why we're doing this

A small phone, on purpose.

Sometime around 2019, phones quietly stopped fitting in pockets. We stopped noticing because we stopped having a choice. The market decided more screen was better, and the market was wrong.

Some of us miss reaching the top of our screen with a thumb. Some of us miss using a phone in bed without dropping it on our face. Some of us miss not advertising our device through a denim bulge.

Apple shipped the iPhone mini, then killed it for "poor sales" — selling tens of millions of units that just happened to look small next to the rest of the lineup. Android never even tried.

We think there's a real, durable, vocal audience for a small, premium-feeling Android phone. We also think we might be wrong. That's why this site exists.

We're not running a Kickstarter. We're not selling anything. We're running a real validation campaign — surveys, ad tests, deposit-intent — and we'll publish what we learn, including if the answer is "don't build this."

If you want a phone you can actually hold, get on the list. If you don't, no hard feelings — there are eighteen 6.7-inch slabs shipping next quarter.

One email field. No drip campaign.